Imagine the difference you could make in the community if you committed 28 days to service. Now imagine that you had the opportunity to team with others to support healthy living, the arts, or help kids learn more about technology with proven mentors like Olympic Gold Medalist Sanya Richards-Ross, hip-hop icon MC Lyte, and digital media leader Wayne Sutton. AT&T 28 Days is giving you the chance to do that and more this Black History Month with two opportunities to make history happen. Go to att.com/28days for a chance to join one of three teams on a month-long community service challenge, or learn how you can participate in weekly fan challenges.
There are two ways you can give back in 28 days:
1.) Join A Team For A Chance To Win $5,000
Starting January 9, 2014, people nationwide can enter individually at att.com/28days for a chance to join one of three teams dedicating the month of February to service in the communities. The selected teams of four will be paired with an AT&T 28 Days celebrity mentor and given weekly challenges, like helping a non-profit organization boost their Twitter followers by developing a communications plan. Teams will earn points by completing their weekly challenges and building awareness through social media. The winning team will receive a grand prize of $20,000 ($5,000 per team member).
2.) Enter Fan Challenges For Cool Prizes
Beginning in February, people can enter fan challenges for a chance to win cool prizes. Fan Challenges will be announced weekly at att.com/28days.
As part of the team challenges each team will collaborate with three non-profit organizations selected as Friends of AT&T 28 Days. Some of the weekly team challenges will help these organizations continue to make a difference in the community. Learn more about the Friends of AT&T 28 Days below, and then check out how each team will help make history happen at att.com/28days.
WriteGirl is an organization that gives teenage girls access to creative writing and mentoring programs. MC Lyte’s team will help increase awareness of WriteGirl, and find mentors for a day long workshop in February.
The Oakland Center for Digital Arts & Literacy (OCDAL) works to increase digital literacy among Oakland’s inner city and disadvantaged youth. Wayne Sutton’s team will help OCDAL’s Inspire Program reach grade school and high school students throughout the Oakland, California area.
The National Urban League of Young Professionals (NULYP) Austin Chapter, works with local youth to empower their communities and change lives, through the Urban League Movement. Sanya Richards-Ross’ team will help the NUYLP of Austin increase their social media presence and gain publicity around their community programs.
For more information on AT&T 28 Days, go to att.com/28days.